In the evolving landscape of e-commerce, subscription models have emerged as a profitable business strategy for Shopify merchants. Subscription services help create steady revenue streams, improve customer loyalty, and enhance long-term business growth. To set up and manage subscription-based products, store owners turn to specialized apps that integrate seamlessly with Shopify. Two of the most popular subscription management platforms are Bold Commerce and Subbly.
Both platforms offer a range of features to help Shopify merchants manage their subscription businesses, but which one is the best fit for your store? In this article, we’ll compare Bold Commerce and Subbly, focusing on their key features, pricing, ease of use, integrations, and customer support. By the end of this article, you’ll have a clearer understanding of which subscription management solution is right for your Shopify store.
What is Bold Commerce?
Bold Commerce is a comprehensive subscription management platform designed specifically for Shopify merchants. It provides everything a store needs to set up, manage, and scale subscription services, from flexible billing options to advanced reporting and analytics tools.
Key Features of Bold Commerce
- Customizable Subscription OptionsBold Commerce gives merchants the flexibility to offer a wide variety of subscription plans, including weekly, monthly, or yearly billing cycles. You can also create custom subscription intervals, offer discounts for long-term subscriptions, and bundle products for additional value.
- Customer Self-Management PortalBold Commerce’s customer self-management portal allows customers to easily pause, modify, or cancel their subscriptions. This feature gives customers more control over their subscription preferences, helping to reduce churn rates and improve overall satisfaction.
- Advanced Analytics and ReportingOne of Bold Commerce’s standout features is its robust analytics and reporting tools. Merchants can track key subscription metrics like churn rate, customer lifetime value, and recurring revenue, helping them optimize their subscription strategies.
- Flexible IntegrationsBold Commerce integrates with several popular payment gateways, including Shopify Payments, PayPal, and Stripe. The platform also works well with other apps, making it easy to add additional functionality like shipping management, customer support, and email marketing.
- Multi-Currency and Multi-Language SupportBold Commerce supports multiple currencies and languages, making it an excellent choice for merchants looking to scale their subscription business globally.
FamousTracker Integration (CTA)
Do you want to track when high-profile influencers, athletes, or celebrities order from your store? FamousTracker helps Shopify merchants track influencer orders, giving you valuable insights into your customer base. By identifying influencer and celebrity customers, you can tailor your marketing efforts and increase brand recognition.
Install FamousTracker on the Shopify App Store to start tracking influencer orders today!
What is Subbly?
Subbly is another subscription management platform that works seamlessly with Shopify. Subbly focuses on providing a user-friendly, streamlined experience for merchants who want to manage their subscription services without complex setups. While it may not offer as many advanced features as Bold Commerce, Subbly is an excellent option for those who prioritize simplicity and ease of use.
Key Features of Subbly
- Subscription FlexibilitySubbly allows you to offer subscription plans with different billing frequencies, such as weekly, monthly, quarterly, and yearly options. It also enables merchants to customize the frequency of payments and the content of each delivery (e.g., product bundles).
- Customer Self-Service PortalSubbly provides a customer portal where customers can manage their subscriptions. They can change delivery addresses, update payment information, skip deliveries, or pause their subscriptions, making the process hassle-free.
- Built-in Dunning ManagementSubbly offers automated dunning management, ensuring that failed payments are automatically retried. This helps reduce churn and recover lost revenue, a feature not available with all subscription platforms.
- Integrations and Payment GatewaysSubbly integrates with Shopify Payments, Stripe, and PayPal, making it easy to manage payments and subscriptions. Subbly also integrates with a variety of apps for email marketing, shipping, and customer support.
- Simple Pricing PlansSubbly’s pricing is transparent and straightforward, with various tiers based on the number of subscribers. It offers a pay-as-you-go option, making it more affordable for smaller merchants who are just getting started with subscriptions.
FamousTracker Integration (CTA)
Want to know when an influencer, athlete, or celebrity places an order on your store? FamousTracker tracks these high-profile orders, so you can adjust your marketing strategies and engage with influencers more effectively.
Install FamousTracker on the Shopify App Store to start tracking influencer purchases today!
Bold Commerce vs Subbly: Feature Comparison
To help you make an informed decision, here’s a direct comparison of the features offered by Bold Commerce and Subbly.
FeatureBold CommerceSubblySubscription FlexibilityCustomizable billing cycles, bundles, and discountsCustomizable subscription intervalsCustomer Self-Service PortalYes, for managing subscriptionsYes, for managing subscriptionsDunning ManagementLimited dunning featuresAutomated dunning managementIntegrationsExtensive integrations with payment gateways and appsIntegrates with Shopify Payments, Stripe, and PayPalAnalytics and ReportingAdvanced analytics and reporting toolsBasic reporting and insightsMulti-Currency and Multi-LanguageYes, for global expansionNo built-in multi-currency supportPricingStarting at $49/month, based on featuresPay-as-you-go and subscription-based pricing
Which Platform is Right for Your Business?
Both Bold Commerce and Subbly are great options for Shopify merchants looking to implement subscription services, but they cater to different business needs.
Choose Bold Commerce if:
- You need a highly customizable subscription platform with advanced billing options.
- You require detailed analytics and reporting to track subscription performance.
- You’re planning to scale your business globally and need multi-currency and multi-language support.
- You prefer a more robust set of features to manage various aspects of your subscription service.
Choose Subbly if:
- You want a simpler, more affordable subscription solution.
- You prefer an easy-to-use platform with fewer complex features.
- You need automated dunning management to recover failed payments.
- You’re looking for a subscription app that’s cost-effective for smaller businesses or just getting started with subscriptions.
FamousTracker Integration (CTA)
Don’t miss out on tracking high-profile orders from influencers, athletes, and celebrities. With FamousTracker, you can easily track these orders and gain insights into your most influential customers.
Install FamousTracker on the Shopify App Store and start tracking orders from influencers today!
Conclusion
When it comes to choosing between Bold Commerce and Subbly, it ultimately depends on your business needs. Bold Commerce offers a more robust and customizable solution, making it ideal for merchants who require advanced analytics, global expansion features, and extensive integrations. On the other hand, Subbly is perfect for businesses that value simplicity, easy setup, and an affordable, pay-as-you-go pricing structure.
Regardless of which platform you choose, integrating tools like FamousTracker to track influencer orders can give you a unique edge in your marketing and business growth strategy.
Install FamousTracker on the Shopify App Store and start monitoring celebrity purchases today!